Tasal
How can an artist flourish if he has to be an entrepreneur at the same time? In Een Echte van Megen, renowned Dutch designer Ruben van Megen, known for his globally exhibited and sold furniture, faces…
Tasal
How can an artist flourish if he has to be an entrepreneur at the same time? In Een Echte van Megen, renowned Dutch designer Ruben van Megen, known for his globally exhibited and sold furniture, faces a pivotal moment in his career. During the COVID-19 pandemic, Ruben's fascination with materials leads him to create a bold new collection-furniture made from sand, inspired by the fleeting sandcastles of his childhood. But as the world emerges from lockdown, his entrepreneurial spirit is tested when the collection struggles to gain traction. With a history of creating high-end, exclusive pieces like a bronze dining table with a Persian carpet top that captivated cities like New York, Dubai, and Milan, Ruben aims to craft something more affordable post-pandemic. Promising his wife and business partner a commercially viable collection, Ruben's creative drive takes over, leading him to incorporate bronze into his designs once again-raising costs and creating tension around the collection's marketability. As the pandemic subsides, Ruben and his partner travel to Milan's prestigious design fair, hopeful to find gallery representation for their 'sandcastle' collection. This documentary captures the delicate balance between artistic vision and business strategy, exploring how Ruben reconciles his roles as both artist and entrepreneur in an uncertain world. —Bart Hölscher
Tasal
Crime
Film Details
How can an artist flourish if he has to be an entrepreneur at the same time? In Een Echte van Megen, renowned Dutch designer Ruben van Megen, known for his globally exhibited and sold furniture, faces a pivotal moment in his career. During the COVID-19 pandemic, Ruben's fascination with materials leads him to create a bold new collection-furniture made from sand, inspired by the fleeting sandcastles of his childhood. But as the world emerges from lockdown, his entrepreneurial spirit is tested when the collection struggles to gain traction.
With a history of creating high-end, exclusive pieces like a bronze dining table with a Persian carpet top that captivated cities like New York, Dubai, and Milan, Ruben aims to craft something more affordable post-pandemic. Promising his wife and business partner a commercially viable collection, Ruben's creative drive takes over, leading him to incorporate bronze into his designs once again-raising costs and creating tension around the collection's marketability. As the pandemic subsides, Ruben and his partner travel to Milan's prestigious design fair, hopeful to find gallery representation for their 'sandcastle' collection.
This documentary captures the delicate balance between artistic vision and business strategy, exploring how Ruben reconciles his roles as both artist and entrepreneur in an uncertain world. —Bart Hölscher.